The Best Selling Item On eBay!
What is the best selling item on eBay you ask?
The Best Selling Item On eBay!
I'm not going to play you out with lame ideas for eBay businesses that don't work, or tell you to go out and study all yourself. Nope, not here! All you need to know right now is that sunglasses are an easy money machine selling in eBay. Even with summer ending soon, sunglasses remain beloved year round. I know you've probably seen a lot of articles like these throughout the years, but this isn't your typical fake out. I'm going to tell you all that I've done (recently) this past summer to buy a car, get my own place, and conquer eBay.
When people ask me "what is the best thing to sell on eBay", I regularly don't tell them. I've decided to spill the beans on here now because I have moved on from eBay, and have started my own company. Why waste good guidance when I can offer you (the people) great eBay tips for selling and the quality to make money?
So here's what you do. Create an eBay account. If you don't have one already it's easy so I won't elucidate it here. Now while creating your eBay list think of a firm name you want to go by. Something catchy like shademebaby or whatever. It's not a big deal if you don't like it, because eBay lets you change your name after a month anyway. Also, most customers on eBay don't care about your name and won't repeat shop with you anyway.
Now I'm going to give you an eBayer Id I want you to look at, and copy as much as possible. They sell the most sunglasses on eBay, and are good at it. They sell like 10,000 pairs of sunglasses on eBay a month. The name is "Sharpko". Crusade for it on eBay and check out how he sells sunglasses, and see what his listings look like. This is going to come into play later when I tell you how to Create your listings effectively.
Some other notes about your eBay list you should take into observation is the following: setup your paypal list and link it to eBay. You're going to need to Create an eBay store at some point so look into that. It costs 16.00 a month.Don't buy it yet though. If you're not well-known with your eBay list you should be by now.
The next confident step we have to take is to look for list to sell. Well, instead of sending you off and wishing you good luck on your Crusade I'm going to contribute a link to the best sunglasses jobber out there right now. Olympic Eyewear has the best quality sunglasses out of any other jobber website out there. Trust me, I went through this process already so I know first hand. If you want to Crusade for your own jobber feel free. Plainly type in wholesale sunglasses on Google and you'll find plenty. Be warned though, other quality of sunglasses out there suck balls.
So now that you're at Olympic eyewear's website we need to focus on 3 brands. The Dg sunglasses, Xloop sunglasses, and Aviators. These are the three most beloved brands of sunglasses on eBay. Don't bother with most of the other brands unless you see something you legitimately like. Now depending on how much money you have, will depend on how much stock you buy. The median cost is colse to a dozen per box. But, wait! Guess what? You can sell your sunglasses without buying them first. Here's how...
Pick a group of 5-10 sunglass styles you like. Now right-click and save the images for the sunglasses. Now when you go and Create listings on eBay, just use the stock images the website provides and "act" like you already have the sunglasses. Now, when you start selling them you can use the money other people pay you and use that to buy your inventory. Since Olympic Eyewear accepts paypal it makes it even easier. Words of caution though....you are not going to sell all 12 pairs of a confident style before you have to buy them. So you're going to have to pay some of it. Also, look at Olympic eyewears shipping times and see how long it's going to take to arrive to your house. You don't want to keep your eBay customers waiting or they will leave you negative feedback and ruin your eBay account. It took like 4 or 5 firm days to reach me. As soon as they came to my house I shipped them out and it was never a problem.
Of policy that is the risky way to do business. The allowable way would be to pick 5-10 styles and buy them upfront. Don't worry you will sell them eventually. A word of guidance is not to go overboard on the styles you choose. Stick with 5 to 10 styles of the brands I mentioned above. If you observe a confident style sells a lot, I propose buying complicated dozens. The only flaw olympiceyewear.com has is that their sunglasses sell Fast. They run out of stock quickly, so if you find a good jobber buy as much as you can afford. It sucks when you sell out of a style and go to buy more and they have run out...trust me I've been there complicated times.
Oh, one more note. Try to buy in bulk. If you only buy one or two dozen at a time you're going to get killed with the shipping costs. The best way to do it is find what sunglasses sell first, and then spend over 0 on an order at a time. I oftentimes spent over 1k on sunglasses. The positives to this are that you don't have to worry about stock for awhile, and olympiceyewear offers discounts the more you buy. I think I saved like 10% on my order for spending over a thousand dollars, so that paid for the shipping costs right there.
Now that you have your sunglasses picked out and ready to sell, you have to find shipping supplies! Forgot about those didn't ya? Don't worry I have the hookup. buy your tape from Walmart. You're going to need a lot of it so buy 3-4 rolls at a time. Also, I propose buying "stuffing" for your boxes so that the sunglasses are more secure. It's not necessary but I found that the customers liked it great this way.
It doesn't matter what sunglasses you buy, they all fit into 6x3x3 shaped boxes. I scoured the internet for the cheapest box prices and formed a relationship with mobe containers you can find here. I know there website looks a diminutive bad, but the prices are great and shipping is Super fast. I received my boxes within 2 days every time! Here is the exact page to get the boxes. I always bought white corrugated boxes because I idea they looked better, but you can get brown if you prefer. They are pretty much the same price. So for 50 boxes it costs 9.75, and the shipping is also a great deal. Make sure you go for the FedEx choice for shipping. I would propose buying at least 100 boxes to start.
Okay, now that you have the shipping supplies and sunglasses it's time to start listing them on eBay. I hope you know Html/Css because it makes it a lot easier to Create listings on eBay that look good. If you don't, no worries. I'll post the form that I used to list my sunglasses. I'm not specialist in this area, so feel free to invent your own outline. Think of eBay listings as a one-page advertisement for your product. Did you look at Sharpko eBay profile yet and his listings? You want your listings to look like his.
Anything that looks like the above example is what we are aiming for. It doesn't have to be exactly the same. For more ideas look at other eBay'ers selling sunglasses and what their listings look like. Make sure though that you come up with an form you like, and use it for all of your listings! You want all your listings to be identical except for the sunglass images. It makes it a lot easier for you and your inherent customers to recognize you and invent your listings. When you have over 1000 listings up at a time, you want to make it as easy as inherent for you to make changes.
Designing an form is going to take a day or two. It's probably one of the biggest details you have to pay attentiveness to. It's not as easy as slapping up an image with a simple narrative anymore. If you need help designing an form there are a few programs and websites out there to help you. Plainly type in eBay outlines or designs on Google, or Crusade eBays forums for help and advice. If you know man who can invent a sweet form for you, then you'll have a huge advantage over the competition.
Okay, so now that you have your stock, shipping supplies, and listing outlines ready to go, it's time to post them for the world to buy. The single, most important aspect of selling on eBay is your posting strategy. Here are some questions you need to take into observation before posting anything. How much are you selling for? How many listings are you going to have? Are you going to sell auction or fixed price format? What days and times should you post your listings? How many days should your listings run for? How much should you fee for shipping and handling? etc.etc.
I can't acknowledge all of these for you, but I'll focus on the more important ones in this article. Shipping costs. I know exactly how much it costs to ship sunglasses, and lucky for you, I'm nice enough to share it with the world. Sunglasses (including the box) weigh colse to 4 ounces. Sometimes you'll have them weigh a diminutive over that depending on if the sunglasses are heavy, but no worries. You are going to ship via the Usps (regular post office). Each box going out anywhere in the Usa is going to cost you a diminutive less then .00. Packages leaving the Us are colse to depending on exactly where. All you need to know is how much the box weighs because you're going to be printing all your shipping labels from home.
Before all of this though, you need to decree how much to fee customers for shipping. I propose charging more then the actual cost. people don't know how much it costs for you to ship so take advantage. I was charging 2.99 per package, and 4.99 for international. I made an extra dollar every time. Some people fee more, some people fee less. Play colse to with anything works for you. You also have to take into observation the price you fee for the product vs the price for shipping. If your selling sunglasses for 6.99, you can get away with charging more for shipping. If you sell for 9.99 a pair, you probably want to fee only 1.99 shipping. It's all relative. Find your sweet spot.
If you're not well-known with printing your own shipping labels, it's legitimately easy. Make sure you have a printer. It can be any old printer, nothing special. If you're shipping a lot of sunglasses though, you're going to need to buy ink a lot. After man makes a buy from you on eBay, you go to it and find the link that says print shipping label. Fill out anything facts it asks for, and it will Create a label for you that you print. Since you know the sunglass packages weigh 4oz, the label will automatically fancy the cost. After you print the label, cut it down to size, and tape it to your box. Now you can walk right into your post office, and drop the boxes off without waiting in line. It was funny walking in the post office when there was a long line, walking past everyone, and setting my boxes on the counter and walking away. Oh, and you pay for the shipping labels through your PayPal list so its legitimately easy. They just deduct the cost right from there for you.
How much to sell for? This request is legitimately up to you. Like I talked about with the shipping costs, you have to find what people are comfortable paying for. I will tell you that people prefer a lower farranging price vs the higher one (obviously). I charged 7.99-8.99 per pair with 2.99 shipping and it worked great. You may want to fee 9.99 w/1.99 s&h or even higher then that. I will also tell you that the eBay median selling price is 10 bucks for a pair of the sunglasses you're selling. So work with that and invent a winning price strategy.
Remember, selling sunglasses is about Volume! You're going to be production colse to 4-5 dollars per behalf per pair. The more you sell, the more money you make. Since they are so easy to sell, it shouldn't be hard for you to grow into a power seller.
How many listings should you have? My guidance is A Lot. As many as you can afford. The more listings you have up, the great opportunity you have of selling something and attracting attentiveness to your store. It's a numbers game, and if you want to compete you're going to have to put up big numbers. It's okay if you start small though. Focus on growing your list so that you have at least 200-300 listings up at one given time. I know a lot of sellers that have 1k+ listings going at once, and I know that Sharpko regularly has in the middle of 4-5k listings rotating colse to the clock. Think more listings = more exposure = more customers = more money!
How should I list my items? This is the big request you need to answer. Will you sell auction style or fixed priced? Well before you can acknowledge that request you need to see how many items you have available to sell? You see the qoute lies in how eBay lets you Create listings. You can't post duplicate items when you sell via the fixed price format. So every fixed price listing has to be a different color sunglasses. Ebay will remove duplicates real fast. Auction style listings though let you Create as many duplicate listings you want. So it would make more sense to sell auction style then right?
Well, yes and no. Auction style lets you reach the front page, sell duplicates, and more. However, auction style costs more overall. Its 25c to post an auction style listing. If you buy the basic store, and post a fixed price listing, it's only 20c. However, the big dissimilarity is fixed price listings can be set to the "good till' cancelled" duration. Auction listings can only be set to 7 days max. Huge dissimilarity here.
If I have 200 pairs of sunglasses and decree to list them at fixed price it's only going to cost me a month, plus the selling fee. If i take those same 200 sunglasses and list them auction style its going to cost +selling fee, and only last 7 days until I have to repay an additional one to list them again. The fees will begin adding up legitimately fast. Yes, you will sell more using the auction style because you'll receive more exposure, but in the end, eBay fees will kill you.
The best formula I found to work is this. List all of your sunglasses via the fixed price formula and set the duration to "good til' cancelled". Also list the quantity to more then 1 (even if you only have 1 of them, you can buy more). This way, your listings never end and you won't be paying crazy fees. You can test the auction style waters if you'd like, but be warned, the fees do add up fast.
What times/days should I Create listings? It legitimately doesn't matter what day you have your listings end for. You would think that the weekends would be a good time right? Well, after months of reasoning that, I came to find that I sold more on Mondays or Tuesdays then the weekends usually. With that said, Saturday still seems like the best day to have your listings end. There are programs on eBay that can give you facts on how many people are searching for your listings and things like that. You can use those to your advantage since most of them are free. One of the eBay apps I used was outright. It shows you how much money your production vs spending. It's a great tool to see if what you're doing is working or not.
Make sure when you Create listings that you spread the time out a little. Don't have all your listings end at the same time. I would use a timer (you can Google timer), and set the timer to 2-3 minutes at a time, and every time the timer goes off post one of the listings. If you're going to use the fixed price format, it legitimately doesn't matter because they run for a month. Setting your listings by time is a strategy you should use when listing by auction format because it makes sure you have listings on the front page of eBay every time man searches for the word sunglasses. This helps get your listings more exposure, which leads to more bids.
Well, that's all I got for now. There's a lot more I could probably go into, and I might in a time to come article, but my fingers hurt right now - Thanks for reading and I hope you can make as much money as I was selling sunglasses this past year! It's legitimately not that hard, trust me.
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